Read the full report: https://kas.pr/sm36
In summer 2020 Kaspersky commissioned Savanta, an independent market research agency, to explore a number of areas relating to corporate #innovation. We have carried out this research to dig deeper into the role that innovation plays within large organisations, and where key decision makers see innovation going next. Innovation is the process of uncovering and exploring new ideas. The rewards of which can be rich: new revenue streams, increased eﬀiciency, and positive PR and brand associations to name but a few. However this can seem like a diﬀicult task in the face of financial limitations and pressure from stakeholders. This report will present the roadmap to overcome these hurdles, and to use innovation to access these rewards.